WhatsApp bot
In the current digital age, financial institutions are increasingly moving towards automation and new technologies. One of these developments is the use of WhatsApp bot on the 118 Bank website. This new technology has emerged as a powerful tool in the field of electronic banking with the aim of facilitating communication with customers and providing fast and efficient services.
Understanding the importance of easy and fast access to banking services for customers, 118 Bank has implemented a WhatsApp bot. Using artificial intelligence and natural language processing, this bot is able to answer customers’ frequently asked questions, provide information about banking services, and perform some simple transactions. This not only saves customers’ time, but also reduces the workload of bank employees.
Using a WhatsApp bot on the 118 Bank website brings several advantages. First, 24-hour access to banking services, without the need for in-person visits or phone calls, is one of the most obvious advantages of this technology. Customers can access the information they need at any time and place through WhatsApp messenger. Second, the speed and accuracy of responses are other outstanding features of this robot. Given that the robot operates automatically and based on predefined data, the possibility of errors and delays in responding is minimized.
In addition, the WhatsApp robot can also be used as a marketing and advertising tool. Through this robot, 118 Bank can inform customers about its latest news and announcements, special plans, and new services. This increases customer awareness and strengthens their relationship with the bank.
However, using the WhatsApp robot on the 118 Bank website also brings challenges. One of these challenges is maintaining the security of customer information. Given that sensitive banking information is transmitted via WhatsApp messenger, it is necessary for Bank 118 to take the necessary measures to maintain the security of this information. Second, the need to continuously update the robot according to changes in banking laws and regulations and customer needs is another challenge facing the bank.
Finally, the use of the WhatsApp robot on the Bank 118 website is an important step towards the transformation of electronic banking and providing better services to customers. Given the increasing advances in technology, it is expected that in the future, we will see more widespread use of this technology in other financial institutions.
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